Our role:
User Experience Strategy
User Interface
About:
We created a simple refresh of Vogue’s website. We found its design to be outdated and it is surprising for a magazine like Vogue who should be leading the digital space in their industry when it comes to innovation so we gave it a modern design while keeping the same content that’s already on the site. Taking a minimalist approach,we elevated the design and utilized the space to incorporate more balance and symmetry . It was important to ensure the design was visually pleasing, easy on the eyes and easy to navigate.
Disclaimer: This is a passion project. We are not affiliated with Vogue, we simply took on this challenge because our team is a consumer of their products and wanted to find ways to improve their designs and enhance user experience.
Before the Okay Jak Touch
After the Okay Jak Touch